Who would have thought that the lowly barcode, the stodgy grandfather of the identification technology world, would reemerge as a marketer’s dream? Well, it is happening. A new generation of barcodes ...

Jim Pond, owner of the Leominster marketing firm Compassed, recently had a client who was looking to make a splash with his marketing strategy. Pond knew exactly the right technology to use: a Quick ...

QR code, short for Quick Response Code, is a kind of matrix barcode that includes information about a product or service. You can find it being used for advertising purposes, where brands put up ...

Barcodes are set to disappear in favour of modern QR codes. After more than 50 years of ubiquity, the organisation that oversees the world's barcodes is preparing to consign them to the bargain bin of ...

GREENSBORO, N.C. — The checkout has changed over the years. First, cashiers manually punched in the price of an item, then the scanners made check-out much quicker, and today, there's self-check-out.

Here’s one more app you can delete from your iPhone: that QR code and barcode scanner you only occasionally use. With an update rolling out today, Google’s Chrome mobile browser can do the job instead ...