Overview: AI-powered programmatic advertising automates ad buying and placement using real-time data and machine learning ...
Programmatic advertising has revolutionized how brands do digital marketing by simplifying and automating the ad-buying and placement process. Advertisers can enhance campaign performance and ROI by ...
AdExchanger, part of the Chief Marketer Network, is launching Programmatic AI, a new industry event debuting May 18–20, 2026, ...
EscalaX, a global programmatic advertising company, begins its third year with sustained market growth, an expanded product ...
When we think about sustainability, it's all too easy to get caught up in the usual suspects like plastic bags and electric cars. But let's not forget the digital world—it has its own carbon footprint ...
The network offers Live TV inventory across offices, retail, bars and restaurants, with hotels planned later this year.
The evolution of programmatic advertising and why it’s in an organization’s best interest to understand—and take advantage—of the approach. The Fast Company Executive Board is a private, fee-based ...
Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...
Since its inception and ascent as a scalable advertising medium, digital media has been in a continuous state of change and rapid evolution. Programmatic advertising, which is simply the automation of ...
It’s a programmatic world, after all. And proving it (or re-confirming that, more like it), is eMarketer’s 2015 Programmatic Advertising report. According to its data, programmatic video will account ...
Liz Morrell is a freelance business journalist and content creator with more than 20 years writing experience, including 15 in retail and associated sectors. She is a regular contributor to ...