Discover the concept of price leadership, its impact on market pricing, and explore the three primary types: barometric, ...

The concept behind a fixed price is minimizing customer uncertainty of a final price, which may be due to market fluctuation, time-frame variables or potential changes to the scope of a project. A ...

Rather than simply responding to shrinking profits or customer complaints about prices, you should develop a strategic pricing policy that allows you to remain competitive while reaping healthy ...

Unfortunately, dynamic pricing isn’t a passing trend; it’s the new normal. Businesses that recognize it early and adopt ...

Google has updated its Google Merchant Listings help documentation to add priceType property and then also give new sale pricing examples. Google said they did this to "make it easier for merchants to ...

Opinions expressed by Entrepreneur contributors are their own. Far too often, startups treat pricing as an afterthought. Upon going to market, founders seldom blame pricing should their company fail ...

The Budget Crunch Is Coming. States Must Adjust Their Spending Accordingly Sorkin Rounds Up the Usual Suspects A Warning from Chicago Audio By Carbonatix Why does predatory pricing so rarely succeed?