LEGO reveals its Smart Play system, which uses a Brick, Tag, and Minifig system to bring greater interactivity to its sets.

These are the top 10 Lego Star Wars sets we wish would return from multi-thousand-piece collector's models to dioramas and ...

Lego has revealed Smart Play, a screen-free product that brings builds to life with technology, debuting with interactive ...

Target is offering up to 30% off LEGO sets right now, but that doesn't mean that everything in the sale is getting the maximum discount. Some of these sets, like the Minecraft Creeper, have only ...

LEGO is one of the most popular toys on the market, and fans flock to LEGO stores and LEGO.com regularly to browse and buy from the steady deluge of plastic bricks LEGO releases on a monthly basis.

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook For LEGO, November 2025 is going to be less about new sets and more about discounts and promotions ...

I love the BrickHeadz series of LEGO sets. They’re just adorable. They’re kind of like pixelated NES-style renderings of favorite characters. These new sets feature the Transformers Optimus Prime and ...